Radio Station Website Best Practices

There’s no doubt that our world is more connected than ever. This means that your station’s online brand is just as important as it is on-air.  Your website and social media channels provide your listeners with destinations to further connect […]

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Improving your Station’s Online Content Strategy

With any business, you want to exceed the milestones you set last year and years prior.  Your online marketing and content strategy should always be evolving as well.  The online world offers unlimited ways to meet your audience wherever they are. […]

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Monetize Your Radio Station Website with Sponsorships

Using your radio station website as a revenue stream should be a no-brainer, however many radio station websites are still a simple link to a streaming page. Radio station owners with this mentality are missing out on a tremendous amount […]

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February Promotion Ideas

February is a month full of promotional opportunities for your radio station. Whether your listeners are into football, films or cars flying around a race track, you have lots of opportunities to grab their attention.  Here are just a few.  Just […]

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“Shift” to “Show”: Tips for Today’s Radio Personality

Being a radio personality is much different than it was just 10 years ago. In the past, the hardest part of your day was the hour or two of show prep. Show prep is still very important. But today you […]

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Create Compelling Client Banner Ads for your Station Website

Despite diverging opinions surrounding banner ads, they are still are a popular form of advertising. Some are very good and some are absolutely horrible. Some instantly make you want to click but most are simply annoying. Bad positioning, amateur ad […]

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2017 Radio Contests

It’s a new year so time to start thinking how you can up the ratings and revenue.  Radio revenue, buzz and awareness are hinged on great content including contests, promos and stunts.  When cleverly thought out, these don’t have to […]

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Third-Party Banner Ad Network Revenue for Radio

Skyrocket Radio websites come with a custom banner ad management system that is perfect for scheduling and displaying local client banner ads. We have also included the ability for you to add third party banner ad networks.  These are similar […]

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Free Stock Photos for Your Station Articles

One of the most difficult things you can do as a online content creator is to marry a great photo with your copy.  Most often times the image is what gets the reader’s attention.  We’ve grown accustomed to seeing crappy […]

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Overcoming Radio’s Fear of Digital

Why a Fear of Digital? Here at Skyrocket Radio, we believe every radio station requires a website to maintain and enhance it’s relevance within the community it serves.  Nevertheless, some stations still have a fear of digital and cultivating an […]

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Content Marketing for Radio

There are still folks in the radio industry that look at having a radio station website only as a means of streaming their signal.  Unfortunately, with this kind of website, nobody is going to find your streaming link by doing a Google […]

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5 Ways to Generate More Revenue with your Radio Station Website

Over the past month or two, I’ve been spending a great deal of time going from state to state visiting every radio station website I can find.  It’s quite a big task. In my online travels, I’ve seen some remarkable things being […]

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