You’ve got your station website up and going and now you’re wanting to bring traffic to it. One of the best ways is to put it out there on social media channels that your audience is visiting. But unless you use social media personally, making it work for your station can be extremely difficult. It’s safe to say that you’re already behind others that have been doing this for awhile now.
If you’re not entirely certain of what each network offers and the etiquette for each, the folks at Pixel by Pixel have given us a guide in the infographic below.
Scroll to the bottom for their 12 dos and don’ts.